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Empowering Seniors to Be
Active Choosers in Medicare

66% of seniors on Traditional Medicare are unaware of the option of Medicare Advantage when they turn 65. Knowing more means making the right choice for themselves.

Mission Statement

To advocate for improvements in the education and outreach on the option of Medicare Advantage for Medicare beneficiaries.

The Majority of Seniors Are Not Aware of The Choice for Medicare Advantage.

The Active Choosers campaign by Better Medicare Alliance calls on the Administration to improve education and outreach efforts on the option of Medicare Advantage.

55%

of seniors on Traditional Medicare are unfamiliar with the Medicare Advantage option.

66%

of seniors on Traditional Medicare said they did not know about the option of Medicare Advantage at initial Open Enrollment.

58%

of seniors on Traditional Medicare say they do not understand the difference between Traditional Medicare and Medicare Advantage.

56%

of seniors on Medicare don’t know that Medicare Advantage has out-of-pocket limit.

90%

of seniors have never heard of Medicare Advantage Special Needs Plan.

73%

of seniors on Medicare Advantage are NOT concerned about switching to Traditional Medicare.

Improving materials and decision making tools, as well as conducting outreach and education is essential if more beneficiaries are to learn about Medicare Advantage.

2%

of seniors say they use Medicare Plan Finder tool

5%

of seniors say they use Medicare counselors

3%

of seniors use the 1-800 number

24%

of seniors use the handbook

22%

of seniors use medicare.gov

16%

of seniors say they use insurance agents/brokers

Together, We Support Active Choosers
National Alliance on Mental Illness
Healthcare Leadership Council
National Coalition on Health Care
National Hispanic Medical Association
National Black Nurses Association
Population Health Alliance
Consumer Action
Silver Sneakers – A Tivity Health Company